How do you make your message memorable?
Ever wonder why people suggest tying a string around your finger will help you remember? Memory is about associations, and storytelling creates associations. Successful storytelling depends on what you say and how you say it. A good story creates a reason to believe and gives your audience confidence with new information which is critical for behavioral change.
- Slide decks
- eLearning modules
- Core visual aids
- Leave-behinds (print/digital)
- Scientific posters
- Figures/graphics development